Top 4 Trades of April 2023

At the beginning of each new month, we like to go back and see what the Top 4 Trades were from the previous month. This way, we know what our clients are looking for and how trade is helping them in their daily lives.

This past April IMS trades were dominated by the demand of dependable Power Tools due to the increase of projects for spring 2023. The following top trade was Email Marketing Services which supports how direct contact with customers via email is the most valuable asset to any companies marketing and engagement efforts. It will always be cheaper to keep customers compared to the cost of finding new ones. The remaining Top Trades were hots tubs and dental work. The fact that health and wellness services have popped up on the Top Trade list is telling of the widening options that trade members need due to changes in the health care system and the rising costs that have always been a part of health care. Health and wellness through Trade services will save members cash and certainly gain peace of mind with having greater control over health services, costs and expensive prescriptions. We urge all members to contact their Broker and discuss what health care services are available to them in their Trade region. Your Broker can make a difference with trade applied toward health and wellness. The more your Broker knows about your business and your supplemental health care situation, the farther you will go with helping employees and family! Call your IMS Broker and get "tailored-to-you" options available on trade.

Here is the rundown of The Top 4 Trades from April:

Power Tools

As mentioned earlier, the demand for power tools in spring generally tends to increase as people start to undertake home renovation projects and outdoor work. This increase in demand can have a significant impact on the US market, as the power tool industry

is a major contributor to the country's economy. In particular, the increase in demand for power tools during the spring can lead to increased sales and revenue for manufacturers, retailers, and distributors of power tools. This can help to stimulate economic growth and create jobs in the manufacturing and retail sectors. Moreover, the demand for power tools in the spring can also lead to increased competition among manufacturers and retailers, as they try to capture a larger share of the market. This can result in a wider variety of products being offered, as well as lower prices and special promotions to entice consumers to buy. Overall, the demand for power tools in the spring is an important factor in the US market, and can have a significant impact on the economy and the power tool industry as a whole. The IMS Trade Network has always been a great place to connect with excess stock of power tools that our member are always seeking! Your Trade will serve you well for getting the tools to get the job done. Call your Broker, tell them what you need, they are here to help!

Email Marketing Services

The IMS Barter Network is a business-to-business barter exchange that allows companies to trade goods and services without the need for cash transactions. Use the IMS Barter Network to connect with members who offer their email marketing talents. With your Email Marketing needs sourced through the IMS Network your business can enjoy several advantages such as:

1. Cost Savings: By using barter dollars instead of cash, businesses can save money on email marketing services. This can be especially beneficial for small businesses with limited budgets.
2. Increased Exposure: The IMS membership offers an ever growing network of fellow members offering an array of Email Marketing services which can help increase your outreach to your existing customers, and take advantage of leads to new clients. This can help net new sales.
3. Flexibility: The IMS Barter Network offers a variety of email marketing services, which can be suited for the specific needs of a business. This flexibility allows businesses to find Marketing Services that create targeted email campaigns that are tailored to their audience.
4. Convenience: With Trade, the IMS Barter Network provides a one-stop-shop for email marketing services, this can save businesses time and cash. Find all the email Marketing service providers you need in the IMS Network!
5. Increased Sales: By using email marketing services through the IMS Barter Network, businesses can increase their sales by reaching more customers and creating targeted campaigns that are designed to drive conversions.

Overall, using the IMS Member Network to obtain Email Marketing Services can provide businesses with cost savings, increased exposure, flexibility, convenience, and increased sales. Your Broker wants your business to grow as much as you do, call them and easily connect with members providing Marketing and Media services to fulfill your growth potential in your market.

Hot Tubs

Yes, hot tubs are still popular today. In fact, hot tubs have been steadily increasing in popularity over the past few years. There are several reasons for this.

Firstly, hot tubs are a great way to relax and unwind. They offer a therapeutic and soothing experience that can help alleviate stress, ease muscle tension, and promote better sleep. Secondly, hot tubs are becoming more affordable and accessible than ever before. There are now a variety of hot tub models available on the market, at a range of price points, making them more accessible to a wider range of consumers. Thirdly, hot tubs have become increasingly high-tech, with features such as Bluetooth speakers, LED lighting, and Wi-Fi connectivity, which can enhance the overall hot tub experience. Fourthly, hot tubs are also popular as a social activity. They provide a great opportunity for friends and family to gather, relax, and spend quality time together.

Overall, the popularity of hot tubs is expected to continue as more and more people seek to improve their overall health and wellness, and as hot tub manufacturers continue to innovate and improve their products. Let IMS know what you are looking for and our Brokers will embark on finding you what you want within our Trade Network.

Dental Work

By getting dental services through the IMS Barter Network, businesses can enjoy several benefits. Here they are:

Cost savings: By using barter dollars instead of cash, businesses can save money on dental services. This can be especially beneficial for small businesses with limited budgets. Health care is so costly, all income levels are now looking to save cash, this is becoming evident in retail reports and we expect the same behavior in other markets.

Improved employee benefits: Offering dental services as part of an employee benefits package can help attract and retain talent. By using the IMS Barter Network, businesses can provide these benefits without having to spend cash. Insured dental care has a history of being riddled with surprise costs and co-pays, get ahead of the issue by supplementing with your trade dollars and network.

Flexible payment options: The IMS Barter Network allows businesses to pay for dental services using a combination of barter dollars and cash. This provides businesses with more flexibility when it comes to managing their expenses and keeping employees healthy.

Access to a network of dental professionals: The IMS Barter Network has a large network of dental professionals, which can help businesses find the right provider to meet their specific needs. The IMS B2B network has solid range of dental services for members to choose from in their regions.

Convenience: The IMS Barter Network provides a one-stop-shop for dental services, which can save businesses time and effort. Rather than having to search for individual providers, businesses can find all the services they need in one place.