According to Investopedia, a distribution channel is a chain of businesses or intermediaries through which a good or service passes until it reaches the final buyer or the end consumer. Distribution channels can include wholesalers, retailers, distributors, and even the Internet. (cite https://www.investopedia.com/terms/d/distribution-channel.asp)
Every business owner is looking to develop additional distribution channels to expand reach and grow revenue. IMS’ tens of thousands of clients are a natural distribution channel as our clients are actively looking to purchase from other IMS clients. With this captive audience of ready and willing buyers waiting for to buy your product or service, your business benefits from additional exposure to non-IMS clients, increasing your reach and growing your revenue.
"This establishment has not received any award, per se but has been recognized in a documentary, "The Lost Arcade" that can be viewed on-line. Referenced as "New York City's last great arcade", the documentary focuses on how the arcade became an 'essential crossroad for New York City gamers' under then owner, Sam Palmer, a Pakistani immigrant who bought the place in 1982. The arcade is now under the leadership of new owner, and our member, Lonnie Sobel. IMS is glad to have this establishment entering their 6th year of membership!"